Red Nova Labs

Markets

Our team of business developers and technology innovators is always looking to expand our horizons in web design and development. Here, we showcase some of the industries where we've uncovered distinct opportunities and even found/invented new accessory solutions along the way. With the expertise we've gained in building marketplaces, social networks, eCommerce, mobile applications and more, we're uniquely qualified to tackle and construct custom solutions in these areas. Take a look:

  • Property Management

    With tenants and property owners alike turning to the web first for vacancies and management services, it's a smart choice to move the customer-facing aspects of property management online. The same goes for home owners associations, dorms, vacation rentals, even retirement centers. Your website can become a virtual marketing center, leasing office, payment collector and maintenance switchboard all in one, and all open 24/7. What's more, fun social networking can go a long way to fostering a sense of community and stretching out occupancies.

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  • eMagazines & MicroPublishing

    Do you recall the opening video that launched MTV in 1981? It was "Video Killed the Radio Star" by The Bugles, and it was forboding... The hot new media drew music fans away from radio and ended countless music careers of the un-beautiful. Today, new media is taking its toll again-this time waging war on print. People are growing accustomed to instant information and on-demand entertainment, consequently losing interest in the shiny, ad-packed pages of print magazines. Big media has already taken heed, launching vast interactive websites to complement their physical publications. But smaller vertical pubs are lagging dangerously behind.

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  • Real Estate

    Property marketing technologies have changed drastically since the days of the MLS war room. In the short period of a decade they've advanced from classified ads and phone recordings to virtual tours and powerful online property searches. Even now, static websites with clever slogans, studio faces, and house fronts don't cut it in the real estate world. Fresh information, easy interactive features, and search engine exposure are the keys to online success-whether the site be agent-centered or property-centered.

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  • Healthcare

    The medical world has always relied so much on cutting-edge technology that it's difficult to discern where traditional tools end and new trends begin. The industry readily embraces the digital era for its relevance and convenience, creating ever more opportunities in process efficiency for manufacturers, insurance carriers, practitioners, patients and more. Information is the driving force, while credibility/integrity boost each business's momentum. That's where the web comes in. Whether you're a sales rep or care provider, your site must shine in public relations.

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  • Digital Goods

    Over the past decade commerce has been transformed by the near-limitless choice facilitated by the web. Nowhere is this more evident than in the music industry. Digital inventories at disty giants like iTunes and WalMart give buyers instant, affordable access to just about any tune ever heard. Coined as the "long tail" business model by Wired editor-in-chief Chris Anderson, successful commerce has become about selling less of more online. That's why tomorrow's markets belong to those who take advantage of all the web has to offer today in the sale of digital goods.

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  • Insurance

    Thanks to firms with big marketing budgets like Geico, Progressive and Allstate, people know they "have a choice in car insurance." Consequently, they want the same customer-centered responses regarding health, dental, life, disability, property, casualty, even pet owner's insurance. And with the proliferation of ever-improving comparison-shopper technologies, they expect to find more on your website than a logo, pretty scenery and smiling agents. If you don't rise to the opportunity, they'll simply Google a company who does.

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  • Industrial Communication

    Reliable data acquisition and management is crucial in countless industries, from home medical care to plant operations to field pipeline monitoring. The hardware implementation of a data detection network is a beast in itself, but once you have that figured out, software development will rapidly move to the top of your list. Even before the project starts, you know that without a user-friendly interface that can be easily, quickly, conveniently deployed to and/or navigated by personnel in the field, the whole system is destined to fail.

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